Effective Business Writing

The primary objective of the workshop was to strengthen and enhance participants’ written communication skills in a business context, enabling them to create clear, concise, and impactful business messages within Paysafe’s working environment.

Key goals of the programme:

• Increase awareness of the recipient profile in business written communication.
• Develop structured and clear written messages for both informing and persuading.
• Understand the nuances of language in written communication for effective information delivery and persuasion.
• Employ approaches for writing briefly, clearly, and accurately in English.
• Enhance skills in editing and reviewing both one’s own and others’ texts to improve clarity.

Target audience:
The workshop was designed for Paysafe employees who actively communicate with both external and internal stakeholders and require effective written communication in their roles. Participants held key business and managerial positions, where the ability to write clearly, concisely, and persuasively is essential.

The workshop was based on a narrative and practical methodology, incorporating specially designed exercises tailored to the specific business environment at Paysafe:

• Preparation of scenarios and tasks inspired by real case studies at Paysafe.
• Utilisation of sample business emails and texts for practical writing and editing exercises.
• Emphasis on key rules for effective writing.
• Inclusion of exercises for editing and synthesising information, encouraging brevity and precision.

In delivering the workshop, The Business Institute developed

• Digital content for self-directed learning.
• Practical exercises for creating and editing texts in a business context.
• Real-time feedback and guidance to motivate participants and enhance their communication skills.