Experts

Ralitza Stanoeva

Ralitza is a Senior Facilitator at The Business Institute. She has served as Marketing Communications Manager at Mr Bricolage (Bulgaria, Serbia, Macedonia), Chief Executive of the branding and packaging design agency Design Board, Marketing Manager for FIAT, Lancia and Alfa Romeo at Auto Italia, and as Trade Marketing Manager and Brand Manager at Danone. An expert in market strategies, marketing and brand management, team leadership and management, she has over 15 years’ experience in the professional development of practitioners. She is a certified facilitator in the LEGO® SERIOUS PLAY® method with applications including Real Time® Strategy, Real Time® Change Identity for the Team and Real Time® Change – Readiness. Ralitza facilitates business workshops, business simulations and serious games for a range of programmes and corporate clients of The Business Institute, including Mr Bricolage, Melexis, Vivacom, Aurubis Bulgaria, Benefit Systems, Cargill Bulgaria, Sport Depot, Yettel and others. She holds a master’s degree in Public Communications.
Model your development (Vivacom) Culture Manifesto for My Success (Coca Cola) Designing a New Customer Experience (Mr. Bricolage) Synergy in the HR Function (Paysafe) Managing Motivation in Dynamic Times (Stada) Leadership for Effective Teams (Vivacom) Dialogue between Generations: The Leader's Path (Vivacom) Managing Motivation in Dynamic Times (Vivacom) Leadership Development Programme for Store Managers (Yettel) Team Synergy Workshop (Cisco)